Hidden Art E-Shop designers at London Design Festival 2017

Hidden Art E-Shop designers at London Design Festival 2017

11 October 2017

Dieneke Ferguson

It was a pleasure to see some of our Hidden Art E-Shop designers’ work this September at the London Design Festival 2017, Top Drawer or other London shows, such as Canopy Market at Granary Square. So here is a brief overview.

Top Drawer

10-12 September 2017

Top Drawer is mainly focused on retailers and takes place twice a year, in September and in January.


Noodoll, the London-based design brand that creates whimsical products with true character and originality presented its full range and also launched some new products.

New were the two Noodoll Shelves, the Cloud Shelf and the Plane Shelf, a perfect place to store Noodoll’s rice monsters.

Noodoll at Topdrawer 2017

Luna Lighting

Luna Lighting presented new pierced tea lights in ivory white porcelain hand made in England. There was a great variety to choose from very convenient with Christmas around the corner.

Luna Lighting at Top Drawer 2017


Linescapes presented their new and existing range of gifts with architectural portraits of iconic buildings, architectural landmarks and bespoke commissions.  She also presented her work at DesignJunction.  

Linescapes at Topdrawer 2017

Linda Bloomfield

Linda Bloomfield introduced new tableware alongside her existing range. She also exhibited at the London Design Fair.


16-24 September 2017

The London Design Festival celebrates and promotes London as the design capital of the world. Now in its fifteenth year, the Festival had an ambitious and exciting programme to navigate the design capital of the world over 9 days. As in previous years there were  Landmark Projects, Design Destinations (100% Design, Decorex, Focus, DesignJunction and London Design Fair), 9 different design districts. See the London Design Festival Review. 

Decorex International 2017

Syon Park

The Show for the Luxury Interiors Market situated in beautiful Syon Park. 

Snowden Flood 

Snowden Flood presented new fabrics with the patterns of the Print Archivists. This was as part of the Design-Nation stand who presented five new collaborative projects at their stand.  

Snowden Flood at Decorex 2017

Global Design Forum at the V & A

The Global Design Forum is a week-long celebration of design and what it can do. Returning for a sixth year, and the third year at the V&A, in 2017 the Forum focused on profiling the industry’s pivotal figures who will each discuss their work against the background of a particular topic through Masterclass sessions and will provoke debate through daily panel discussion.

Kukka and Designers in the Middle

Designers in the Middle was founded in 2008 by Rona Meyuchas, the founder and creative director of Kukka, who works internationally and is inspired by local craft and manufacturing techniques. 

Rona initiated Designers in the Middle as a concept back in 2008 when she moved from London to the Middle East. 

The first Designers in the Middle Panel Discussion took place in London in 2016 during the London Design Festival and was curated by the Design Museum. The second Designers in the Middle Panel Discussion was held In May 2017 during ICFF in New York.

Chaired by Suzanne Trocmé, Editor at Large for Wallpaper*, Rona Meyuchas was joined by an expert panel, including designer Nada Debs and Rami Tareef to explore how the region’s craft, heritage, daily life and industrial reality affect the work and lives of its designers.

Kukka Designers in the Middle


Design Junction was again at Granary Square in King’s Cross as the previous year. 

Linescapes also exhibited her work at Design Junction.

Shoreditch Design Triangle

The Shoreditch Design Triangle, started in 2008, is a true celebration of the area, hosted by the creative companies who work here. Running consecutively for nine years, the event has gained a reputation as one of the largest and most exciting Festival Districts, with over 60 design-led events this year.


Vitamin’s products are not only functional and beautiful but also fun and original. During the London Design Festival they launched their new showroom in Drysdale Street. They also showcased their new range, including the Pitch Pendant and K Lamp.

Vitamin Showroom during Launch at London Design Festival 2017

London Design Fair

Thelermont Hupton

Alongside existing products Thelermont Hupton showed an exciting range of new products, such as the Hover Pots. Cylindrical plant pots that appear to hover away from the wall and also allow room for plants to grow. 

Thelermont Hupton at London Design Fair 2017

Luna Lighting and Linda Bloomfield also exhibited at the London Design Fair.

Canopy Market

Sally Lees

Sally Lees at Canopy Market September 2017

Sally Lees exhibited at Canopy Market, near Granary Square, Kings Cross. She showed her full range, as well as the Transport for London brief the Brooch is Back. Also on display was the New Dawn Commission 2016 for the Houses of Parliament. 

 Full London Design Festival Review. 

Dieneke Ferguson

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